---
title: "Apple's Steve Jobs: Japanese products have the best quality #motivation #inspiration  #quality"
source_url: https://youtube.com/shorts/JI3KLhlnu8A
captured_at: 2025-08-08
author: "Euprime"
contributor: "ป้าเกษตร"
platform: youtube
---
# Apple's Steve Jobs: Japanese products have the best quality #motivation #inspiration  #quality

youtube video by **Euprime**, 0m47s, uploaded 2025-07-31. URL: https://youtube.com/shorts/JI3KLhlnu8A

## Shared in LINE Note+
- 2025-08-08 22:44 by ป้าเกษตร — note: บ้านบ้าน — nearby chat: 1. แบ่งปัญหาเป็นส่วนย่อยๆ 2. กำหนดเป้าหมาย (ตัวชี้วัด) 3. กำหนดวิธีวัด เครื่องมือวัด 4. กำหนดวิธีการ เครื่องมือเพื่อดำเนินการ  เริ่มต้น แต่ละข้อ เราอยู่จุดไหน | บ้านบ้าน

## Transcript (captions:auto:en-orig)
The group of people that do not use quality in their marketing are the Japanese. You never see them using quality in their marketing. It's only the American companies that do. And yet, if you ask people on the street which products have the best reputation for quality, they will tell you the Japanese products. Now, why is that? How could that be? The answer is because customers don't form their opinions on quality from marketing. They don't form their opinions on quality from who won the uh the Deming award or who won the Baldridge award. They form their opinions on quality from their own experience with the products or the services. And so one can spend enormous amounts of money on quality. One can win every quality award there is. And yet, if your products don't live up to it, customers will not keep that opinion for long in their minds.